Traffic Icon Suite


As you may have seen from an earlier post, we’re all about sharing. What better way to say that than to give you unlimited access to the icon suite that we crafted especially for our brand new website.

We required a bespoke set of icons that we could use in harmony with our house typeface (Adrian Frutiger’s Avenir). Being a geometric sans-serif typeface, we based the monoweight icons on the thickness of the characters of Avenir Light. There are 16 icons in total, which we have created to describe our approach, and to you’re your navigation of the site. As for the underpants… they are for the 404 error message (i.e. you’re not supposed to be seeing this).

The icons are free for personal or commercial use. Don’t go selling them, though. That would be most un-cool. Enjoy!

Download Here